Now it’s official – the first look at the production Iskra and questions for AVTOVAZ

The latest innovation of the domestic company AVTOVAZ has now officially entered serial production. A presentation event was organized to mark the occasion. It was attended by journalists, bloggers and, of course, the brand's representative. On the podium were Lada Iskra sedan and station wagon models with increased cross-country ability, as well as the iconic "Kopeyka". I wonder why it ended up on the podium? Maybe so that the "Iskra" would look better against the background of the already retro-car? Of course not, the VAZ-2101 had its “own” holiday on this day.

The iconic car that started the line of "classic" models of the manufacturer (up to the "seven") had an anniversary on this day - 55 years since the release of the first model. The event was held according to the standard scenario. First, the representative of AVTOVAZ spoke to the guests and the media. They discussed the long path of the Soviet and then Russian company, the features of overcoming difficulties against the backdrop of recent geopolitical events. They also devoted time to the "hero of the occasion" - the Iskra model. After that, the most interesting part began - everyone could look at and "touch" the new product.

The last time something similar happened was at the SPIEF-2024 forum. Then, a demonstration model, far from its final form, was present at the stand. Now, we are talking about a serial version, which differs in detail from what was demonstrated 10 months ago. A well-known blogger, broadcasting on the YouTube channel "Lisa Rulit", was present at the event. She not only showed the new product, but also asked a couple of "tricky" questions to AVTOVAZ representatives.